Hey! I am Jiawen, a product designer

Coming from a Visual Design background with 5 years of UX Design experience, I am exploring infinite possibilities of interaction between human and computer programming by collaborating with diverse professionals around the globe.

Working Experience

AI-driven Entrepreneurship

Senior Product Designer (2024 - Present)

Leading the design of an AI-driven fashion product, achieving a 43% increase in user engagement through optimized Mobile, Desktop and Landing page designs, user research, prototyping.

Yahoo

Product Designer (2021 - 2023)

• Led the design for the Yahoo Mail Revenue Growth team, designing Inbox Commerce and crafting innovative user journeys across shopping, receipts, package tracking, and deals that generated a $46 million increase in revenue.

Sid Lee

Visual Designer (2021)

Collaborated with marketing teams to conduct marketing strategies for clients, and generated 12 million social media mentions.

Wix

Website Designer (2021)

Designed and developed responsive websites, and participated in comprehensive tasks including branding analysis, target user research, information architecture, mockups, and implementation

Maryland Insititute College of Arts

BFA in Visual Design (2021)

University of Washington

MS in Information Management (2025)

Education

Responsive Design

Design System

Branding

Visual Design

Motion Design

UI/UX Design

Interactive Prototyping

Wireframing

Usability Testing

User Flows

Skills

Tree Testing

Ethnographic Field Studies

Information Architecture

Data Analysis & Visualization

Tableau

Survey, Interview

Competitor Analysis

Content Inquiry

AB Testing

Card Sorting

Research

Stakeholder Presentation

Feedback Integration

Adaptability

Unorthodox Problem-Solving

Agile

Leadership

Communication

Project Management

Workshop

Cross-functional Collaboration

Collaboration