Hey! I am Jiawen, a product designer
Coming from a Visual Design background with 5 years of UX Design experience, I am exploring infinite possibilities of interaction between human and computer programming by collaborating with diverse professionals around the globe.
Working Experience
AI-driven Entrepreneurship
Senior Product Designer (2024 - Present)
Leading the design of an AI-driven fashion product, achieving a 43% increase in user engagement through optimized Mobile, Desktop and Landing page designs, user research, prototyping.
Yahoo
Product Designer (2021 - 2023)
• Led the design for the Yahoo Mail Revenue Growth team, designing Inbox Commerce and crafting innovative user journeys across shopping, receipts, package tracking, and deals that generated a $46 million increase in revenue.
Yahoo Mail: Shopping assistant helps users save money and time
Yahoo Mail: AI email assistant to generate emails and locate deals
Sid Lee
Visual Designer (2021)
Collaborated with marketing teams to conduct marketing strategies for clients, and generated 12 million social media mentions.
Wix
Website Designer (2021)
Designed and developed responsive websites, and participated in comprehensive tasks including branding analysis, target user research, information architecture, mockups, and implementation
Maryland Insititute College of Arts
BFA in Visual Design (2021)
University of Washington
MS in Information Management (2025)
Education
Responsive Design
Design System
Branding
Visual Design
Motion Design
UI/UX Design
Interactive Prototyping
Wireframing
Usability Testing
User Flows
Skills
Tree Testing
Ethnographic Field Studies
Information Architecture
Data Analysis & Visualization
Tableau
Survey, Interview
Competitor Analysis
Content Inquiry
AB Testing
Card Sorting
Research
Stakeholder Presentation
Feedback Integration
Adaptability
Unorthodox Problem-Solving
Agile
Leadership
Communication
Project Management
Workshop
Cross-functional Collaboration